Conversation. Collaboration. Community.
As a part of what acidlabs does, we offer several workshops on subjects of interest to our clients. These workshops are largely offered in-house, and are scheduled publicly when there is enough demand. Social strategy for business Every day, more businesses jump online and use the tools of social media to try to enhance their [...]
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Ever since Barack Obama came to the US Presidency on the back of a grassroots campaign, a good proportion of which was activated via a thorough and well-executed social media campaign, various pundits have been breathlessly predicting that, in Australia, the election campaign currently underway would be the social media election. Not least of all, [...]
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Australian public policy blog, Unleashed, published by our national broadcaster, the ABC, has a new piece by me entitled Government 2.0…it can be a reality on what it would take to transform government to really get Government 2.0 right. At around 800 words, it doesn’t go deep. It’s just the first of several pieces I intend writing [...]
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Bernard Keane has an especially interesting piece in Crikey today entitled Twitter and the prosaic reality of Digital Democracy (registration required). It’s an insightful look at the emergence of Australian politicians into the world of social media and just how well (or not) they are doing. Of particular note is Keane’s observation that: It’s now well-established [...]
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Like Mark Pesce and Chris Rowland, I think I should make abundantly clear my reasons for getting involved in Telstra’s Social Review program, not least because of some of the bile that’s being sprayed about on Twitter. Like the others, it’s not a ridiculous purchase for me to go out and spend between $700-$1200 on [...]
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To all the self-selecting social media fanboys and fangirls who think their world of marketing, SEO, PR, digital design and the like is the zenith of what social media is about. Wake up people! The word you’re looking for is nadir. Look it up. It’s not all of you, but it’s enough of you to [...]
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Only confirmed in the past few days, I can now reveal I’ll be keynoting the Webtrends Engage 2010 Australia Conference at the InterContinental Hotel in Sydney on 21 April. While I’ve not yet really decided just how I’ll address my subject matter, loosely described by Webtrends as “his perspective on the digital world”, I promise [...]
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The hype around social media continues unabated – business, marketing, government, NFPs; everyone is getting involved. But to my mind, we’re still somewhat missing the point. Making it a part of our lives in a way that avoids the hype and adds real benefit to our own lives and the lives of others will be [...]
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This is how you do a public service announcement. It’s a part of the Embrace This campaign. They’ve extended to other social media as well, including Facebook. It hits all the right notes – family, love, fear, death, safety. There’s no way you can’t engage. Their research and audience focus work must have been amazing. [...]
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I often struggle when asked to give my elevator pitch – there are so many things I think about and want to do. But it’s more than time I did it, so here goes nothing… What’s acidlabs mean? acidlabs is about ideas. With the name, I wanted to create something that attracted attention. That’s worked [...]
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Stephen Collins has run acidlabs since early 2007.
acidlabs works with government, private and NFP sectors and individuals on how to combine experience and service design, engagement, innovation, collaboration and social business to improve their organisations.
Stephen and acidlabs are based in Canberra, Australia.
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