RSS and non-geeks
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Over at Read/Write Web, they are currently running a poll on what form of feed reader their audience uses. Web-based readers (Google Reader, Rojo, Bloglines) have the lion's share of the poll results.
However, like a few of the commenters, I agree that this poll is heavily skewed to the geek demographic. Services like Zookoda serve a large group of non-geek (and geek) users with push email of their news. News that is easily available via RSS.
I look to my wife, Alli, as the perfect example. She is a highly capable non-geek (she is in HR) who ...