Conversation. Collaboration. Community.
From the category archives:
I’m attending TED@PalmSprings for the next few days. I believe it will be quite the adventure – inspiring, exciting, mind-blowing. I’ve already had the privilege of running into a few interesting people, purely by chance and the power of Twitter.
Having Dinner with Chel, Bristol, Matt and Andy was a great deal of serendipitous fun.
I’ll be [...]
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Clever look at the new age of marketing by European agency Scholz & Friends
While it does talk about engagement and a conversation, it doesn’t mention the principles behind success in all of this. Openness, honesty, clarity, respect for the (former) audience – those in Cluetrain.
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This week’s discoveries. Click through and enjoy.
The Phenomenon of Retweeting: A Deep Analysis | Pistachio
A long, hard look at the phenomenon of the retweet. Good stuff!
Rating: ★ ★ ★ ★ ★
Tags: twitter, community
FT.com / UK – The new corporate firefighters
FT looks at the arrival of the senior social media rep in several big companies [...]
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It’s both humbling and a little terrifying that I’ve been ranked so highly in the Australian Marketing Pioneer Blogs list. The company I’m in is a group I highly respect and being included both makes me feel I have a lot of expectation to live up to and that I need to try harder.
In particular, [...]
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Apropos of absolutely nothing, this needs to be shared. It’s very funny. Enjoy.
Star Wars: Retold (by someone who hasn’t seen it) from Joe Nicolosi on Vimeo.
You should really click through and read both the explanation and the comments. They’re worth it.
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This week’s discoveries. Click through and enjoy.
Social Media Is Not a Plug-In | Marketing Profs Daily Fix Blog
Failing to treat social media inclusion in marketing or other activities in a holistic way is risky. Amber Naslund explains why the “just add it on approach” is full of FAIL.
Rating: ★ ★ ★ ★ ★
Tags: social [...]
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This week’s discoveries. Click through and enjoy.
Survey: Automated “Direct Messages” | Pistachio
Laura Fitton looks at some survey results around automated DMing on Twitter. Interesting and it validates my (totally unscientific) gut feel that they are bad.
Rating: ★ ★ ★ ★ ★
Tags: twitter, marketing, branding
24 ways: Contract Killer
I think that all contracts should be written [...]
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I’ll only be taking a short break over Christmas, but just wanted to sign off the next couple of days with the Christmas greeting I sent out yesterday.
I was a little worried that people would think it was dorky and twee to send this, but the reaction I’ve received has been great, so I feel [...]
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