Hello! Wel­come to acid­labs. If you’re new here, you may want to read about Stephen Collins or sub­scribe to the RSS feed. Thanks for visiting!

Um… Wow… Thanks.

I’m more than a lit­tle stunned at being ranked the #2 mar­ket­ing blog in Aus­tralia by lead­ing indus­try mag­a­zine B&T.

6e3d4aa0c9a6fd1f069b22fb440209c1To quote Sean Penn (who was riff­ing Sally Field in the first place):

You tol­er­ate me. You really tol­er­ate me!

It’s inter­est­ing, not least because it’s pretty much been an acci­dent. And some­times, I’m pretty leery about parts of the mar­ket­ing indus­try, so I prob­a­bly ruf­fle the occa­sional feather.

To quote Brad Howarth in the accom­pa­ny­ing article:

Stephen Collins got into social media through his back­ground in com­mu­ni­ca­tions in large cor­po­rate and public-​​sector agen­cies. Two years ago he went out on his own with Acid­labs (ranked sec­ond in the Top 50), to focus on build­ing social media capa­bil­i­ties within organ­i­sa­tions by pro­mot­ing knowledge-​​sharing and open­ing up the way they talk inter­nally, to clients and to cus­tomers. Inad­ver­tently he has been labelled a social media expert.

That’s pretty much the story.

Any­how, thanks go to, B&T, Jules (who com­piled the list AFAIK) and Brad (for the arti­cle) but mostly to the peo­ple who keep read­ing what I have to say and con­sid­er­ing it worthwhile.

Now, if the GFC hadn’t made work hard to find some­times…

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