The next few days, I’ll be away from home doing several pieces of work that point to a growing awareness of Enterprise 2.0 as an important set of practices and technologies for business, particularly in current challenging economic times.

First, tomorrow, I’ll be at Ross Dawson’s excellent Enterprise 2.0 Executive Forum at Luna Park in Sydney where I’m both attending to fill my brain with the latest Australian-focussed news in the space and am also moderating one of the short workshops – Social networks in the enterprise: buy, build, or use Facebook?
Last year’s Forum was an outstanding event with a number of well-informed speakers and a highly-engaged audience. I expect no less this year. Indeed, what I really expect to happen is a significantly larger, more engaged audience this year. After all, in these interesting economic times, the opportunity for businesses to significantly transform themselves through appropriate and intelligent aoption of Enterprise 2.0 tools and practices is arguably more important than ever.
On Wednesday, I’m still in Sydney, this time with clients preparing for workshops in March. I’m helping this client work on practices and strategies for significantly improving their internal collaboration. What is that if not Enterprise 2.0?

Last, on Thursday, I’m delivering the opening keynote at Michael Specht’s HR Futures conference. I’m especially excited about this event; it’s my first speaking gig for 2009 and I’ll be reflecting on my experience at TED 2009 in the light of how the messages and ideas generated there provide us all opportunities to be more innovative, more engaged and more present in our work.
In my view, the cost of failing to collaborate more openly and encourage broad and diverse input from your staff, stakeholders and clients puts companies on the back foot in current economic times. If you haven’t given consideration to exporing the possibilities of corporate collaboration aided by social tools, now is definitely the time.
If you’re going to be at E2EF or HR Futures, please come up and say hello.


